How Much Do Graphic Designers Charge for a Poster?

Poster making has an eye for looks, and also for the details. Remember the times when your arts class was all about it? There must be lots of minds stuck with ideas and would often limit their imagination. While on the other hand there would be people who would have tons of ideas which they had to curb in order to come up with a single poster. Those can now be regarded as the top graphic designers.

As the world has evolved, so do the roles, more dignified. Graphic designing has resulted in being one of the most profitable businesses of the world. With a market size of $45.8 Billion, it is set to conquer the globe. The role has enhanced digital marketing with adaptation of numerous services like:

• Web designing
• Animations
• Book illustrations
• Characters creation

In this blog, however, our core emphasis is on the poster designs, so before we move ahead with designing them, let us be clear regarding their purpose. It is not something new, but the way it is interpreted is surely something each company looks forward to. One of the wide examples of poster making is offered by Logozila, which flaunts the crown of digital art.

Whether it is about campaigns, product launches, or any other aim of communicating something with the world, this is the most chosen, applied, and worth it option for several brands offering distinctive products and services. While the average salary of graphic designers is $26/Hour, let’s see how much they charge based on your preferences.

Factors Affecting the Cost of Posters

For 88% of the marketers, graphic visuals are necessary; which can be in the form of posters too. Of course everybody wants to come up with the best poster to expand their client base, but good things always come with price. So before you plan to get a poster for your brand, you must emphasize on these determinants while planning your budget. A good market research and assessment is the key to attain all the odds in your favor.

• 

• Size
• Quality resolution
• Source file type
• Experience of the designer
• Availability and support
• Ownership

Dive Yourself In For Some Trendy Poster Ideas

Are you in the urge to create a poster immediately and short with creativity? No worries! We have you covered, look into these and select what suits your client’s requirements.

1. Opt for Typography
2. Shapes and symmetry
3. Lines of all kinds
4. Minimalism is the key!
5. Play with themes
6. Cover with a negative space
7. Color and portraits!

1. Typography

We can’t rave enough about this. Typography is one of the pioneers of designing that are extensively used for creating the posters. It depicts an impeccable illusion for the viewers. You can experiment with it in the best possible ways. If you like, you can go with blends of colors. However, the pivot point is the fonts. We have seen graphic designers rejoicing in their work amazingly because they simply love typography art. From adding large texts to creating chunks, you can choose this style just the way you like it!

Most people utilize this type of posters when they are calling out people for something. Let’s say, for a concert, some auditions, and so on and so forth. With all these perks, the price keeps on varying on the basis of agency, freelancer and other factors that we have mentioned above. As for the pricing, there is massive variation for the typography poster; you can get it made within $15 to $50.

2. Shapes and Symmetry

It is something we have all tried working around. But in the eyes of graphic designers, the shapes and symmetries bring a new dimension and altogether a beautiful life to the posters. With an endless array of options, you have thousands to choose from. You can either add lots of small shapes or simply put large shape icons of different shapes. This spectrum is too wide because certainly the requirements keep on altering every now and then so when you choose it, decide wisely. An advice here would be to not use everything in one go because then it may look all over the place.

The best way is to first understand the requirement, brainstorm ideas, and draft and then finally implement. Although the shapes and symmetry posters are highly popular, the cost does not stay static. You can get yourself a poster made on an average rate of $10 to $30.

3. Lines

Lines make it so much easier to design! Not only is it extremely fun to play with them because there is no specification. It is not necessary that there has to be a particular line. You can go for dotted lines, mixed lines, merged lines and so much more. To all the graphic designers, don’t restrict yourself here, because there are no boundaries to break. Whether it is shapes, icons, words, or letters, all of these styles can also be complemented with line posters. In fact, if you add photographed images, it just becomes a great blend out of everything. Several of them do it to be cleverer with the designs and lines are often safe to play.

For the rates, the line posters charged by designers can be a little costly than the existing options. At the rate of $50 to $100, you can get a good size image of a poster made by some of the most professional graphic enthusiasts.

4. Minimalism

For some times, less is actually more. Many experienced individuals opt for a minimalistic poster option especially when their brand theme revolves around it. Let us break down the concept of minimalism here. It is about fewer colors, less text, less shapes, less icons, mediocre visuals. But it really doesn’t mean that you keep all of this in a minimal way. When you increase the intensity of one thing, the other eventually diminishes. If everything is minimized, it can look severely dull.

So although it is less of everything but it is also one of the difficult aspects to touch because the contrast is changeable, so is the saturation and brightness so it will surely require some working. For the costing, the minimalism poster will cost $100 and can go up to $400. This is simply because it requires immense work. However, you can always check for less costly choices.

5. Theme based graphics

This one entirely depends on the portfolio of the company and what or how they would like to see your piece of work for them. So when you are referring to a theme there is a lot that goes with it. From font size, colour pallets to literally everything. This is not something graphic designers would do instantly but it takes a lot of effort and consumes time to go with specific themes.

However it doesn’t mean that all the clients would want that. At times they do prefer going out of the box and adding a hint of theme that reflects the brand and its objectives. If you think that as a graphic freak you can work with themes quite explicitly then you must opt for these as they are gleaming and intriguing. The cost of a theme based poster on average is within $20 to $100.

6.  Negative space

This option may not be much known because of what it sounds; however it is very popular amongst graphic designers. This is basically a vacant area that gives you more room to explore your ideas. For example there may be an empty black space, so you will know how to add elements into it and make it look good! You enjoy the looks of it as you are free to bring various features.

Most imperative to note is that, for graphic designers it is a great option because they are not limited to work, they have to make it look enhanced with appropriate size of fonts and the bold or other writing styles. A negative space poster look is available in the market for creation. However the costing varies; it can be as less as $15 or high as $100, depending on the scope of the project.

7. Color and portraits

Yes, we understand this is not direct advice. However, color and portraits never go outdated. You can always bring amendments in them and generate something extraordinary. The best thing about this type of portraits and colors is that you can grow yourself with creativity. There is nothing too less or too much with this, you are allowed and entirely free to explore.

Besides, there is nothing that you have to particularly focus on except the color balances. This is why it is one of the varying services of graphic design of posters that is distinguished on the basis of pricing. The cost can fall anywhere between the scale of $30 to $100.

Design your poster like a pro!

Now that we have potentially discussed the most used services in terms of posters offered by the graphic designers, we are here to guide you as to how you could make the best visual poster for your clients. The following headers will help you understand each poster type from one to another.

1. Action and purpose

In order to fully understand this, it is important to ask yourself whether there is a need to raise action or communication for the audiences because it all depends on your basic objective. Of course an action-based poster will acquire different features and so will the communication poster. In this instance, an advertising poster look will be different from that of a social issue.

2. Readability

One of the most imperative and underrated points to understand the idea of digital posters is how much content you need to frame for it. If it requires a lot of content then it is essential to keep the font small, so that it is easier to read and interpret too. But this does not mean that you can add everything and anything in one place. For example if it has become necessary to add all the details in a limited size of poster then designers shall work around various fonts and writing styles, even using the appropriate color for fonts make a huge difference.

3. Power of images

There is no denying that making use of the pictures can take your poster to another level, altogether especially if they are clicked by you because it adds a sense of authentication and a natural essence to it. However, you need to make sure whether you need it on your poster or not. Like mentioned, one must not add everything in one go. So look around and fit the elements that you think are suitable.

Why are graphic posters significant today

Like the world has digitized from all dimensions, one of the reasons why 86% of the marketers wish to include at least one visually pleasing picture in their blog is because of its sales generation. We can see how impactful graphic designing is on businesses for brands across the globe! But what is more that adds to the plate? Here you go; have a look!

• Feasibility: You don’t have to go out to search for designers anymore, everything is available on your fingertips, just do some research and get yourself booked
• Emotional impact: What’s best is that you get an immediate response from the customers or your targeted audiences. You know what they feel about your actions
• Recall: You don’t have to go through immense struggles just to make sure that your message is delivered to your audience. They hear you, and respond too!
• Environmental impact: Lots of companies don’t realize but going for printed posters can be a threat to nature. Being paperless represents responsibility that we must adhere

To Wrap Up

This detailed guide emphasized on everything and anything you wish you had known before, right? In a crux, graphic designing can never go outdated, in fact as long as the arithmetical world exists, it will keep growing; be it posters or any digital art. The world is moving at a fast pace and so are the designers who are striving to bring the newest ideas with the best tools available for various purposes. Being said that, each comes with a different cost and pricing strategy so it calls for rigorous research to opt for a reliable agency that guides you on all grounds.